The Drum Labs, London | Tue Nov 4, 2025

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B2B marketing is evolving fast. AI is rewriting the rules, customer expectations are higher than ever and every decision must deliver both quick wins and long-term brand impact. At B2B WorldFest 2025 you’ll hear directly from B2B leaders at NVIDIA, Tata, Sage, TrustPilot, Open Banking, Meta, AXA, Vodafone and more – and you'll get fresh perspectives from B2B influencers Bernard Marr, Henry Hayes and Tom Stein. The event will also host the premiere of new AI documentary 'Who is…Watson' produced by Transmission. So, want to learn what’s driving B2B buying decisions, how marketers are using AI, the power of communities, and which tech will matter next? Expect Oxford debates, bold insights and Monday-morning-ready strategies. Only the bold will be there. Will you? Apply online.

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“WORLDFEST IS ONE OF THOSE EVENTS WHERE YOU LEAVE BUZZING WITH IDEAS. THE MIX OF VOICES AND PERSPECTIVES IS WHAT MAKES IT SO SPECIAL.”

ALICIA SKUBICK, CMO, TRUSTPILOT

WHAT'S ON?

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WHO'LL BE THERE

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THIS YEAR'S SPEAKERS

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ALICIA SKUBICK

CMO, Trustpilot

JAMIE ALLAN

Director, AdTech & Digital Marketing Industries, Nvidia

PRIYANKA MEHTA

Head of Marketing & Communications - UK & Ireland, Tata Consultancy Services

MEL LAZARUS

Ecosystem Engagement Director, Open Banking

KAREN FELDMAN

SVP, Chief Marketing Officer Iron Mountain

ANDREA GELLERT

VP Global Business & Product Marketing Meta

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“B2B WORLDFEST IS THE ULTIMATE FRONT-ROW SEAT TO WHAT’S HAPPENING IN B2B MARKETING – FROM BOLD IDEAS AND BIG DEBATES TO FRESH TAKES ON AI AND CONTENT. DON’T MISS IT.”

LIAM BOYLE, VP OF BUSINESS DEVELOPMENT, BADER RUTTER

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